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Marketing strategy of promotion the Internet-shops (ecommerce) 
The Internet-shop - very complex "mechanism" including besides a site with the catalogue of the goods also a delivery service, technical support, payment systems, etc. But it is as though magnificent all this structure has been built, sales will not go if to not undertake constant marketing efforts. We shall consider what factors of consumer preferences it is necessary to consider by preparation for opening the Internet-shop in a Network, what sort marketing actions are necessary for spending directly at presentation the Internet-shop, and whether daily advertising of shop operating in the Network is necessary